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Writer's pictureYanis Aoufi

What are the opportunities after the BUT Marketing Techniques ?

You have just obtained your Bachelor of Technology (BUT) in Marketing Techniques (TC), congratulations ! Now that you have completed this important step in your academic career, you are probably wondering what opportunities are available to you in the professional world. In this article, we will explore the many opportunities that await you after you graduate from TC.

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Opportunities after BUT TC :


  • Sales Assistant : Many Marketing Techniques graduates start their careers as sales assistants. They support sales teams and help manage customer relationships.


  • Marketing Manager : If you have a passion for marketing, you could become a marketing manager. You will work on advertising campaigns, social media management, and marketing strategy development.

  • Communication Manager : Marketing Techniques graduates can also work in a company’s communication department, where they will manage internal and external communication, public relations and corporate events.

  • Product Manager : As Product Manager, you will be responsible for the development and management of specific products or services. You will need to analyze the market, develop launch strategies and monitor product performance.

  • Sales Advisor : If you’re good at persuasion, you could become a sales advisor. You will help customers make informed purchasing decisions and find the products or services that best suit their needs.

  • Entrepreneur : Some Marketing Techniques graduates decide to start their own business. Your training has equipped you with the marketing and management skills to launch and manage a successful business.

  • Project Manager : Project management skills acquired during the Marketing Techniques program are highly sought after. You could work in various sectors as a project manager.

  • Commercial Export : If you are interested in international markets, an export sales position could suit you. You would be responsible for selling products or services abroad.

  • Customer Service Manager : Companies attach great importance to the satisfaction of their customers. As a customer service manager, you will ensure that customers receive exceptional service.

  • Further Studies : If you wish to deepen your knowledge, you may consider pursuing graduate studies, such as a master’s degree in marketing, management, or international business.

Career development opportunities after graduation in Marketing Techniques :


You may be wondering what career development opportunities are available to you. You will be happy to know that the professional world is vast, and with your degree in Marketing Techniques you can aim for exciting leadership positions.


  • Sales Manager : After gaining experience, you could climb the ranks to become Sales Manager. In this role, you would be responsible for sales strategy, managing sales teams and developing key partnerships.

  • Marketing Director : You will lead the company’s marketing strategy, oversee advertising campaigns and work on brand awareness.

  • Director of Communications : As Director of Communications, you would be responsible for corporate image, public relations management, and internal and external communication.

  • Product Manager : For those interested in product development, the position of Product Manager would allow you to oversee the management of specific products, define the strategy, and ensure their success in the market.

  • International Sales Manager : You would be responsible for selling products or services globally.

  • Director of Business Operations : In this role, you would be responsible for all of the company’s business operations, ensuring their efficiency and growth.

  • Customer Service Manager : If customer satisfaction is at the heart of your concerns, become a Customer Service Manager to oversee the delivery of exceptional customer service.

  • Managing Director : The top of the hierarchy, the role of Managing Director would give you the opportunity to lead the entire company, making strategic decisions and overseeing all operations.

  • Pursuing Graduate Studies : For those looking to strengthen their skills, consider pursuing graduate studies such as an MBA (Master’s degree to open the door to senior management positions.

  • Career Development : Finally, your degree in Marketing Techniques can be the starting point of a long-term career path. With experience and continuous training, you could evolve to even higher management positions, such as Vice President, President or Executive Director.

Areas of opportunity :


The degree in Marketing Techniques offers a wide range of opportunities in the field of marketing, sales, business management and communication. The choice of your career will depend on your personal interests and specific skills. Whatever path you choose, your Marketing Techniques degree will prepare you to succeed in the ever-changing professional world. Remember to think about your personal goals and look for opportunities that best fit your career aspirations.


The world is yours, Marketing Techniques graduates. Good luck in your exciting future careers !


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